Advancement Communications and Marketing

Selection of work from Advancement Communication and Marketing

Led by Tanya Kreinin, Assistant Vice-President, Brand Strategy and Integrated Marketing, Advancement Communications and Marketing provides strategic planning, creative development and production support for central and divisional fundraising and alumni relations activities. This includes research analysis and brand strategy, integrated communications planning, account management, creative development, writing, social media community management, design, digital, print and video production support for local and global advancement activities, including principal major gifts fundraising,annual giving, gift planning, alumni relations, donor recognition and stewardship.

Advancement Communications and Marketing also leads brand strategy and marketing communications planning across the University in partnership with the Office of the Vice-President, Communications.